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Goldie Wound Care

date.

2025

city.

Chicago, IL

type.

Brand Strategy + Website + Marketing Collateral

Goldie Wound Care partnered with Mason Lane Co. to establish a strong, professional identity in the advanced wound care space. The project focused on creating a brand and digital presence that reflected clinical credibility and compassion while remaining modern and accessible for both patients and healthcare facilities.

Mason Lane developed the full brand strategy, visual identity, and website experience from the ground up. In addition to the digital components, the project included a cohesive suite of marketing materials—business cards, flyers, and printed collateral—to support the company’s community outreach and referral efforts.

Deliverables:
Brand strategy and visual identity development
Website design and content structure for patients and facilities
Marketing collateral design — business cards, flyers, and print materials
Copywriting and messaging framework

Outcome:
The new Goldie Wound Care brand and website position the company as a trusted, forward-thinking wound care provider with a clear, unified presence across both digital and print platforms.

© 2026 by Mason Lane Co.

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